Whats New

Sometimes you just need to find the latest info and news industry-wide, and this is the place to find it. From business management to Washington’s impact you’ll find the latest articles and videos here.

Jennifer Gray March 13 2018

Indoor plants where we live, learn, heal and work have far-reaching positive effects on our well-being and indoor environment, according to a new report from the National Initiative for Consumer Horticulture (NICH).
 
To lift up the message, four new #PlantsDoThat infographics focus on the multitude of ways indoor plants positively affect where we live, where we work, where w...

Tal Coley March 13 2018

AmericanHort, in partnership with the Ohio Nursery and Landscape Association, will host a free webinar on the Electronic Logging Device (ELD) mandate, hours of services rules for trucking, and the impact on the horticulture industry this Thursday, March 15, at 2:30 PM Eastern/11:30 AM Pacific time.
 
The ELD mandate has created a significant amount of confusion and anxiety ac...

AmericanHort Contributor March 12 2018

Spring is right around the corner, and we know many of our members are busy getting ready for the upcoming season. We chatted with Jessica DeGraaf, retail account manager for Proven Winners, to see how they prepare for the spring season, gear up for expected (and unexpected) trends, and what they look forward to most this season.
 
Tell us about your company.

Jill Calabro, Ph.D. February 27 2018

The Horticultural Research Institute (HRI), the foundation of AmericanHort, has announced the portfolio of research projects receiving funding in 2018. $232,000 will be provided to 10 projects to investigate solutions in the areas of horticultural production, pest management, environmental stewardship, and business and marketing.
   
2018 FUNDED PROJECTS:
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Jill Calabro, Ph.D. February 27 2018

Your input is needed!
 
The Economic Committee of the National Initiative for Consumer Horticulture (NICH) is seeking insight into benchmarks and tools used by our industry to manage their businesses – basically what numbers are important to our industry and are there any gaps.
 
By understanding the economic data, NICH will identify ways to increase ...

Jill Calabro, Ph.D. February 13 2018

Rose rosette continues to be a major concern both in nursery production and landscape management. You can find out the latest information on the threat in an upcoming webinar titled ‘Managing Rose Rosette in the Landscape,’ scheduled for Monday, February 26, 1:00-3:00 pm eastern.

Jill Calabro, Ph.D. December 19 2017

The collaboration of researchers focused on combatting rose rosette disease (RRD) recently convened virtually to summarize key recent findings. AmericanHort and HRI participated. Some of the key updates reported include:
 

  • Diagnostics of the virus and the mites that transmit the disease both continue to be high priorities for the group. Ongoing efforts seek to develop fi...

Jill Calabro, Ph.D. November 06 2017

The EPA has announced new restrictions on the use of the herbicide dicamba. Following hundreds, maybe even thousands, of claims this past summer of suspected crop damage by dicamba throughout several states, the EPA evaluated the use of dicamba formulations in agricultural crops. After discussions with dicamba registrants, land grant universities, and states, the EPA announced new, voluntary la...

Jennifer Gray October 24 2017

During Cultivate’17, AmericanHort had the pleasure of honoring Ernest Wertheim, who is celebrating his 75th anniversary as horticulture industry advocate and business owner. He received a standing ovation during the State of the Industry keynote session. Wertheim’s experience, insights, and ability to see opportunities in this industry continue to set an amazingly high bar for all h...

Jennifer Gray January 27 2017

Boxwood blight (BB) continues to spread throughout the US. The University of Illinois Plant Clinic recently announced its presence in Illinois. The clinic received two boxwood samples late 2016. Both were from northeast Illinois and were collected from recent landscape installations. USDA APHIS confirmed that both tested positive for BB. Univeristy of Illinois Extension personnel are confide...

As seasons and your consumers' mindsets change, so does the way they decorate and shop for Christmas. Join Shannon Kuhrt, Vice-President of M+M Wintergreens as she takes an in-depth look at the industry as it relates to fresh Christmas/winter greenery and shares valuable insights on the changes occurring in the "4th Season." Learn how to shift from the mindset of selling a product...

Customers have distinct buying motivations. Understanding these buying motivations is a key element of marketing, customer service, determining what products to offer, and so much more. Join Bill Calkins and Jennifer Noble as they walk you through how to understand buying motivations and create valuable customer profiles that fit your business and its customers.

Pinterest is truly a phenomenon, giving users the ability to bookmark, collect, and organize images for all of their ideas, inspiration, projects, and learning. We’ll talk about why Pinterest can be a great tool in marketing your business, and we’ll walk through how to succeed with proven strategies. Join us for a webinar that will help to take your social media marketing to the nex...

Joe Baer looks at how you can repurpose existing equipment in your store.

Mike Dobres of NovaFlora talks about Polymerese Chain Reaction

Joe Baer takes a quick look at Digital Signage trends in retail.

This FREE 15-minute webinar is for cashiers, delivery staff, and all other employees that engage with customers in a non-sales related position. Learn how to push customer service skills to the max in 15 minutes.

This FREE 15-minute webinar is created specifically for frontline staff. This training will provide tips and actions that each employee can use to increase sales while ensuring a great customer experience.

This FREE 15-minute webinar is geared to managers and other staff in a supervisory role. This training will provide simple and effective ideas for managers to elevate the store and staff performance this season.