Garden Retail

Evangelist of the curious; soldier in the face of Mother's Day weekend; seeker of awesome plants -- those are our retailers. Challenges in the retail world are as unique as geography and the customers that walk through your doors. That's why these resources cover the breadth of your questions, challenges, and needs to keep you informed, fresh, and going strong.

Jill Calabro, Ph.D. February 27 2018

Your input is needed!
 
The Economic Committee of the National Initiative for Consumer Horticulture (NICH) is seeking insight into benchmarks and tools used by our industry to manage their businesses – basically what numbers are important to our industry and are there any gaps.
 
By understanding the economic data, NICH will identify ways to increase ...

Jill Calabro, Ph.D. February 13 2018

Rose rosette continues to be a major concern both in nursery production and landscape management. You can find out the latest information on the threat in an upcoming webinar titled ‘Managing Rose Rosette in the Landscape,’ scheduled for Monday, February 26, 1:00-3:00 pm eastern.

Jill Calabro, Ph.D. December 19 2017

The collaboration of researchers focused on combatting rose rosette disease (RRD) recently convened virtually to summarize key recent findings. AmericanHort and HRI participated. Some of the key updates reported include:
 

  • Diagnostics of the virus and the mites that transmit the disease both continue to be high priorities for the group. Ongoing efforts seek to develop fi...

Jill Calabro, Ph.D. November 06 2017

The EPA has announced new restrictions on the use of the herbicide dicamba. Following hundreds, maybe even thousands, of claims this past summer of suspected crop damage by dicamba throughout several states, the EPA evaluated the use of dicamba formulations in agricultural crops. After discussions with dicamba registrants, land grant universities, and states, the EPA announced new, voluntary la...

Jennifer Gray October 24 2017

During Cultivate’17, AmericanHort had the pleasure of honoring Ernest Wertheim, who is celebrating his 75th anniversary as horticulture industry advocate and business owner. He received a standing ovation during the State of the Industry keynote session. Wertheim’s experience, insights, and ability to see opportunities in this industry continue to set an amazingly high bar for all h...

Jennifer Gray January 27 2017

Boxwood blight (BB) continues to spread throughout the US. The University of Illinois Plant Clinic recently announced its presence in Illinois. The clinic received two boxwood samples late 2016. Both were from northeast Illinois and were collected from recent landscape installations. USDA APHIS confirmed that both tested positive for BB. Univeristy of Illinois Extension personnel are confide...

AmericanHort Contributor January 19 2017

Columbus, Ohio – The AmericanHort HortScholars program is now accepting applications through March 1, 2017. The HortScholars program is open to any student in a horticulture-related degree program, and includes students pursuing any degree level including associates, bachelors, masters, or PhD. Students wishing to apply may do so online at Am...

AmericanHort Contributor January 04 2017

While I have worn many different horticultural hats in the last four decades, I was a landscaper for two of them. Working within the field of landscaping gives a person a special insight to the qualities of a “great” plant. Low maintenance was always a key factor in my selection of everything from annuals to shrubs to trees. Less maintenance meant more money as well as a smaller imp...

AmericanHort Contributor December 02 2016

The federal Worker Protection Standard (WPS) protects agricultural workers and pesticide handlers from occupational exposure to pesticides. The responsibility for providing WPS protections rests with the employer. Horticultural growers are most affected by WPS compared to other less-intensive agricultural producers because they have more workers performing hand-labor with pesticide-treated plan...

Jennifer Noble September 07 2016

Imagine that you walk into an electronics store. You’re there to purchase a new computer and while you know how to use a computer you aren’t an expert. The sales associate begins to ask you questions about RAM, processors, and gigabytes, and suddenly it sounds as though you are talking to someone who speaks an entirely different language. You begin to feel overwhelmed and frustrated...

Andy Bruney of T. Load Specialties will give insights and advice on the Electronic Logging Device (ELD) mandate. He'll be explaining how these new regulations are impacting the logistics industry while also taking a closer look at the impact they have on the horticulture industry. This webinar is aimed to help shippers and receivers be more prepared for the upcoming season as motor carri...

Ever wonder what consumers think when they shop for plants? We do! A team of researchers has been investigating the plant selection and shopping process for a few years with eye-tracking glasses. While we can’t hear what consumers are thinking (exactly), we can understand what they are thinking about by watching where their eyes travel. Dr. Bridget Behe will present key findings from rece...

Customers have distinct buying motivations. Understanding these buying motivations is a key element of marketing, customer service, determining what products to offer, and so much more. Join Bill Calkins and Jennifer Noble as they walk you through how to understand buying motivations and create valuable customer profiles that fit your business and its customers.

Joe Baer looks at how you can repurpose existing equipment in your store.

Joe Baer takes a quick look at Digital Signage trends in retail.

This FREE 15-minute webinar is for cashiers, delivery staff, and all other employees that engage with customers in a non-sales related position. Learn how to push customer service skills to the max in 15 minutes.

This FREE 15-minute webinar is created specifically for frontline staff. This training will provide tips and actions that each employee can use to increase sales while ensuring a great customer experience.

This FREE 15-minute webinar is geared to managers and other staff in a supervisory role. This training will provide simple and effective ideas for managers to elevate the store and staff performance this season.