Business Plus

Many got into this industry because of a passion for plants, not a passion for business. But just because you don't call yourself business-savvy now doesn't mean you can't get there. Everything from marketing to finance, HR to succession planning -- if it's got to do with management and keeping the doors open, we got it.

AmericanHort Contributor May 31 2019

Terri Brown; Marketing and Member Engagement, AmericanHort, TerriB@AmericanHort.org 

As an attendee or exhibitor at a trade show or conference, social media can help you and your business in a lot o...

AmericanHort Contributor February 08 2019

Authors: Joe Baer, Co-Founder, CEO and Creative Director, ZenGenius & Jalpa Patel, Senior Visual Merchandiser and Interior Architect, ZenGenius

At ZenGenius, we believe that everything has a right place, at the right time, for the right reason.

Knowing where to place your products and how to arrange them can make all the difference

between a customer pa...

Katie Gustafson February 08 2019

Marketing. Even if you work in marketing every day, it can be difficult to define.  When people think of marketing, they might think of coupons, radio ads, social media, sales, emails or a whole host of other things, but it comes down to this: Marketing is anything you do to get your customers interested in somethin...

Craig Regelbrugge January 22 2019

House Education and Labor Committee Chairman Bobby Scott (D-VA) introduced the “Raise the Wage Act” (H.R.582) on January 16.  The bill would increase the federal minimum wage from $7.25 to $15 by 2024, index future minimum wage increases to median wage growth, and phase out the subminimum wages for tipped workers, youth workers, and workers with disabilities.  The measure ...

Craig Regelbrugge January 22 2019

The Department of Labor (DOL) sent a new proposed rule to address overtime pay to the Office of Management and Budget (OMB) for review.  This review is a required step in the rulemaking process before the proposed rule can be formally released for public comment.  While we are not sure how long the rule will be under review at the OMB Office of Information and Regulatory Affairs, DOL&...

AmericanHort Contributor January 14 2019

By Stephany G. Small, Ph.D. and Travis W. Bliss, Ph.D., J.D.

A U.S. plant patent grants the patent holder the right to exclude others from asexually reproducing, using, offering for sale, or selling the patented plant or any of its parts in the United States or importing them into the Uniteds States.  Twenty years after filing the plant patent application, the plant pat...

AmericanHort Contributor January 04 2019

Stephany G. Small, Ph.D., and Travis W. Bliss, Ph.D., J.D.[1]
         
On Thursday December 20th, President Trump signed into law the Farm Bill 2018, which is officially known as the Agricultural...

AmericanHort Contributor December 19 2018

One of the benefits of membership is receiving our annual Resource Directory, produced in partnership with Naylor Association Solutions. The 2019 edition is now available to you. To go to a specific section of the directory, click on the section name in the Table of Contents. We want to thank the advertisers in this publication as their support helps make bringing this valuable resource to you ...

Ken Fisher November 30 2018

Perform Better, Grow Faster, and Prepare for the Future as part of AmericanHort, the Green Industry’s leading association. That’s our value proposition for our member companies and the industry. In 2018, we made investments and developed programs to make good on this brand promise.

Our 2018 programming started with Cultivate where over 10,000 attendees from all 50 sta...

Chris Schulte November 28 2018

Employers participating in the H-2A non-immigrant visa program must pay their H-2A workers and U.S. “corresponding” workers at least the “adverse effect wage rate” or “AEWR.” The Department of Labor, through a grant to USDA, surveys non-H-2A employers’ payroll data for the current year, then the DOL uses that information to set the next year’s AEW...

Dick Kramp, Founder & CEO of AB Greenhouse Power Netherlands will be presenting on growing crops with the highest possible yield and quality by creating the optimal environment in your growing facility through cogeneration. Well-integrated cogeneration, supplying heat, electricity, and CO2, can help you to achieve these goals for the lowest possible price. 

This panel discussion is an opportunity to hear from garden center owners on their experience using the financial metrics discussed in the Industry Insider Report: Garden Retail Profitability like pricing...

Are you a greenhouse grower who ships to the Canadian market? If so, you should learn about the newly revised U.S. – Canada Greenhouse-Grown Plant Certification Program, or GCP for short. The GCP can make exporting easier for participating growers by allowing them to ship with a special sticker rather than having to get and pay for an inspection and phytosanitary certificate for each a...

The U.S. Department of Labor’s Wage and Hour Division (WHD) is conducting a nationwide initiative to strengthen compliance in the landscape industry, and particularly with labor provisions of the H-2B temporary visa program. AmericanHort will moderate a presentation by WHD officials, who will provide an overview of the nation-wide initiative, relevant laws, common violations, and resource...

In any given year, about 1 in 10 employees will come to work high or drunk. Do you have a system in place to detect and respond to intoxicated or high workers? In this session, attendees will learn the latest laws and regulations regarding accommodating medical marijuana, handling employee use of prescription opioids (especially when they may operate machinery), and drug tests.
Want m...

Business software comes in many shapes and sizes, but how do you know what system is right for your company? In this webinar, learn the building blocks of business systems, the relationship between growth and complexity, how to know if your business is ready for a change, and the keys to a successful implementation. 

Presenter: Greg Lafferty, Senior Account Manager, Pract...

Andy Bruney of T. Load Specialties will give insights and advice on the Electronic Logging Device (ELD) mandate. He'll be explaining how these new regulations are impacting the logistics industry while also taking a closer look at the impact they have on the horticulture industry. This webinar is aimed to help shippers and receivers be more prepared for the upcoming season as motor carri...

Industry Insider Report: A Perspective on Profit Margin – this is a panel discussion with Charlie Hall, AmericanHort’s Chief Economist and three industry members. They discuss what they learned from the information shared in the series of Industry Insider Report videos and share some of the practices they are putting in place in their own businesses to help address these market dyna...

Ever wonder what consumers think when they shop for plants? We do! A team of researchers has been investigating the plant selection and shopping process for a few years with eye-tracking glasses. While we can’t hear what consumers are thinking (exactly), we can understand what they are thinking about by watching where their eyes travel. Dr. Bridget Behe will present key findings from rece...

In this segment of Charlie's Angle, Charlie clarifies a couple of things from his mid-year economic outlook webinar and emphasizes that there is still time to make strategic investments in your business before the next economic downturn. These investments can be technology-related, of course, and what makes ...