The Importance of a 13-Week Cash Flow Forecast

AmericanHort Contributor April 28 2020


By Tom McInerney, Founder, M4 Advisors LLC

It is no secret that the recent pandemic has wreaked havoc on the global economy, pressuring businesses across all industries to take severe measures to “weather the storm” to ensure their survival. As businesses, both large and small, are forced to rapidly address their liquidity positions, we increasingly hear about actions aimed at preserving cash that have included asset sales, drawdowns of revolving lines of credit, site closures, employee layoffs, vendor negotiations, employee compensation adjustmen...

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